Social Media Management
We recognize how vital it is to be relevant on social media and be able to connect with target audiences through engaging posts and product updates. The need for showcasing your products or talking about your services on multiple social media platforms aids you to draw in people and get them interested in what you are offering as a business and we are here to do it for you.
We handle all social media marketing which includes creating Facebook, Twitter, Instagram and Pinterest posts as well as showcasing new product releases and marketing them. The whole process from developing a content strategy to creating brand campaigns and their timely execution is taken care of by our experts. Through social media monitoring, listening, and analytics we make sure optimum content is published thus boosting brand visibility and loyalty.
With the growing market of social media marketing Facebook with 2.45 billion monthly active users is the biggest social networking worldwide. Facebook recently surpassed 241 million active users in India in which there were 77.8% Men & 22.2% women & the largest users were of age group 25-34 yrs. In 2018, the Facebook marketing spending amounted to 7.8 billion U.S dollar. With 9.21% of conversation rate Facebook has become the best social media networking tool to promote brand.
Instagram also known as IG or Insta the photo & video sharing social networking platform recently surpassed 1 billion active users worldwide. India was ranked second with 73 million active users in which there were 72.9% Men & 27.19% Women & the largest users group were of 25-34 yrs. In India more than 90% of Instagramers are below 35 & with the conversation rate 3.31% Instagram has become 2nd best social media networking tool to sell the product.
Twitter is a micro blogging & social networking platform with 275 million active users worldwide. In India the active users on twitter surpassed 7.75 million. In which there were 84% Men & 16% Women & the largest users group were of 18-29 yrs. Every second, around 6000 tweets are sent which means over 350,000 tweets per minute, 500 million tweets per day and 200 billion tweets per year.
YouTube is the biggest video sharing platform with the active users 1.9 billion worldwide. In India the active users on YouTube surpassed 265 million. Over 70% of youtube viewers in India are aged below 35, 62% Men & 38% Women & the largest users were of age group 18-24 yrs. YouTube in India is up by 90% while the watch time has grown by 80%. Worldwide, YouTube is the 2nd biggest search engine after Google. 1/3 of internet users use YouTube. YouTube also gives 55% of the advertising revenues to the creators.
Pinterest is one of the fastest growing social media networking platform which operates a software system designed to enable saving and discovery of information. Worldwide there are 291 million active users. In India Pinterest is 3rd most popular social media networking platform with 77.5 million of active users, out of which 80% Women & 20% Men users. 80% of traffic to the website is driven from mobile device.