What Is ‘Zero-Click’ and Why Should You Care?
Open Google today. Search “gold price today”.
What do you see first? A big box on top with the answer: “₹1,01,500 per 10 gm”. You got your answer. You did not click any websites. That’s called a “zero-click search”.
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The Big Fear: “Will ChatGPT Take My PR Job?”
You’ve heard it. “AI can write 50 press releases in 5 minutes.” “AI can find journalists.” “AI can pitch for you.”
So is Digital PR dead? Will robots do all the work?
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Discover the latest UI and UX design trends enhancing user experience, driving engagement, and boosting business growth in 2025 and beyond.
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